Mastering Google Algorithms : Guide to Online Success

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Google Algorithms

The Mysteries of Search Algorithms Decrypted by Google

PageRank

The 1 algorithm, designed to evaluate the relevance and authority of a page based on the number and quality of incoming links.

Panda

Focused on content quality, penalizes sites with low quality, duplicated or unoriginal content.

Penguin

Aims to improve the quality of incoming links, penalizes sites with low quality, artificial or excessive links.

Hummingbird

Focused on understanding the meaning behind a search query rather than specific keywords,

Mobilegeddon

Favors mobile-friendly websites in mobile search results and penalizes non-mobile-friendly sites.

RankBrain

Explore special GMB features like posts, deals, and events. Use these tools to create engaging content, promote special offers and dynamic

Fred

Targets sites violating Google's content and link quality guidelines, penalizing those focused on excessive monetization without providing real value.

Mobile-First Indexing

Google is starting to prioritize indexing mobile versions of web pages, recognizing the growing importance of searches performed on mobile devices.

BERT

Improves contextual understanding of words in a sentence, helping Google understand the meaning of more complex search queries.

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